There are several differences between long code and short code text message campaigns. "Text 12345 now to receive your exclusive VIP offer!" As a consumer, you've probably seen similar marketing messages on websites, direct mailings, and via SMS message while shopping at the mall. That simple five-digit code is… View Article

Adding text message marketing to your advertising toolkit can help you reach more customers. Are you a business owner that's interested in using text message marketing to reach more customers? Texting is one of the most effective ways to connect with your audience. On average, open rates for texts hover around 98… View Article

SMS messaging can be used to create a stronger sense of community at your church. Are you interested in building a stronger, more engaged church congregation? There are a number of ways you can help increase the feeling of community and connectedness at your church. One approach that may be worth considering if you… View Article

Text message marketing can help your restaurant or pub attract more customers. Have you noticed lately that your once-busy restaurant isn't quite as busy anymore? You haven't changed the menu that your customers once loved. Customer service is still a top priority, yet there are empty tables each night. Maybe a new… View Article

A multichannel marketing strategy can help you reach more customers. Marketers will tell you that your business is only as strong as your email and mobile subscriber lists. The more subscribers you have, the better off you are in terms of your overall reach. Thankfully, the two channels can be used in different ways… View Article

Mass texting can be used to send appointment reminders to students. Mass texting isn't just for businesses marketing to customers anymore. In recent years, this handy mobile communication tool has become popular at colleges and universities. Mass texting can help keep the lines of communication open among students,… View Article

Mass text messaging can be used as a tool to simplify the home buying process. Buying a home is often a complex process. Many house hunters spend a significant amount of time searching for properties, doing drive by viewings of potential homes, scheduling walkthroughs, and getting their financing in order. If you are… View Article

Well-timed text messages can help you connect with your customers. Good timing is critical when it comes to text message marketing. If your messages are poorly timed, your mobile subscribers will be unlikely to respond. On the other hand, if you get the timing right for your campaign, you can expect a better… View Article

Text message marketing can help you attract more customers. Are you a small business owner that's looking for effective ways to compete with large retailers? If the answer is yes, you should consider exploring text message marketing for your business. Large retailers have been using texts to reach their customers for… View Article

Consider using a long code text message marketing campaign to engage with your customers. Do you know the difference between short and long codes in text message marketing? Short codes are typically a random series of numbers, whereas long codes are set up like a traditional ten-digit phone number. Chances are you've… View Article