Zac Johnson is a branding and marketing expert that helps businesses reach their target audiences. Learn more about Zac at http://blogging.org. Text messaging is completely changing the way businesses connect with their existing and potential customers. In the past, phone calls and print marketing were kings.… View Article

If you are looking for a new strategy to help boost the efficacy of your text message marketing program, then consider a drip campaign. This type of marketing campaign is a popular way to engage the interest of your subscribers and maintain a connection over a period of time. It also helps to nurture leads into… View Article

Marketing campaigns can cost a significant amount of money, which can give larger businesses with bigger budgets an advantage over small businesses. Although big businesses may have a larger advertising budget than smaller ones, it does not mean that a small business cannot compete. With smart marketing strategies,… View Article

Many people turn to the church for guidance, support, and community, which is why facilitating communication and engagement among your congregation is so important. One way you can encourage your congregation to remain connected with the church and other parishioners is to partner with a text messaging service. Text… View Article

Retail stock follows a similar cyclical pattern and timeline as the seasons. Therefore, as summer comes to an end, it is time to get rid of the summer goods to make room for the fall inventory. If you are a retail store owner trying to find new, innovative ways to help clear your summer retail stock to make room for… View Article

Graham Jones is a Thought Leader on Internet Psychology and has extensive experience helping businesses understand the behavior of their customers. To learn more about Graham, visit his website at www.grahamjones.co.uk. Text messaging is so popular that we must like it. Otherwise, surely we would avoid it. With… View Article

Zac Johnson is a branding and marketing expert that helps businesses reach their target audiences. Learn more about Zac at http://blogging.org. Text messaging is completely changing the way businesses connect with their existing and potential customers. In the past, phone calls and print marketing were kings.… View Article

Have you started to notice a rise in your opt out rates and a fall in your offer redemptions? Perhaps your numbers are remaining stagnant, with no new subscribers joining your program. These markers could signal that your once-strong text message marketing campaign is in dire need of rejuvenation. The following tips… View Article

Text message marketing can be a lucrative way to stand out from the competition and get customers through your door. SMS marketing is an opt-in medium, which means you must have permission before you can send people texts. Therefore, to get the most out of the channel, you need to find ways to grow your subscriber… View Article

There are countless approaches that your business can take to connect with potential customers, including print campaigns, digital advertising, social media, email, and direct mail efforts. One approach that's worth considering is text marketing. Not only do text messages have high rates of engagement, they are also… View Article